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Sweethearts Is Adding “Practical” Conversation Hearts with Messages Like “Split Rent” and “Share Logn”

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Is there anything more romantic than sharing your Netflix password?

Sweethearts candy announced a new line of PRACTICAL conversation hearts for Valentine’s Day. (???) They’re not cutting the classic ones like “Marry Me” and “Cutie Pie.” They’re just adding a few that GEN Z might relate to.

The press release lists five new hearts with things they say apply to dating in 2026. The five new messages are: “SPLIT RENT” . . . “CAR POOL” . . . “BUY N BULK” . . . “COOK FOR 2” . . . and “SHARE LOGN.”

They didn’t fully pigeonhole it as just for Gen Z. It’s called the “Love in This Economy” collection.

A poll found money worries are affecting Valentine’s Day plans for 80% of Americans this year. So that’s why they went the “practical” route.