Rihanna's musical director Adam Blackstone has opened up about the singer's upcoming halftime show. He told Rolling Stone, “It’s been cool.  . . . The thing about Rihanna is that she’s so creative. She is boundary-pushing at all times, so it’s going to be unlike anything you’ve ever seen before, and we always try to push the envelope with her.” 

He added, “This is her first time coming back as Rihanna, the artist. She knows that her career has expanded different sonic palletes, from EDM to pop to hip-hop to ballads, so we want to try to give a little bit to everybody.”