Walmart has apologized for their new Juneteenth ice cream and has pulled the product off of the shelves. The label of the ice cream says, “Share and celebrate African-American culture, emancipation and enduring hope.”

After receiving major backlash, Walmart pulled the product off of the shelves. In a statement, the company said, “Juneteenth holiday marks a celebration of freedom and independence. However, we received feedback that a few items caused concern for some of our customers and we sincerely apologize. We are reviewing our assortment and will remove items as appropriate.”